Read and analyze the statements below. Determine whether the

statement is TRUE OR FALSE. Write TRUE if the statement is correct and write

FALSE if otherwise. Write your answer in the space provided.

___________1. Marketing mix is a model used to guide customer’s decisions needed for

a company’s business development plan.

___________2. Marketing mix is a group of people who has interest in the products you

are selling.

___________3. Marketing mix guides a corporation in finding the answers to business

strategy.

___________4. Marketing mix is important in the development of marketing strategy

because it creates strategies that effectively reaches consumers, make sales, and helps

a business grow.

___________5. Marketing mix is the combination of all marketing tools available to the

company in order to achieve its marketing objective.

___________6. The Marketing Mix does not influence the firm to analyze the specific

challenges and opportunities for that product or service.

___________7. It is necessary to understand some of the basic elements of the

marketing mix for that particular product.

___________8. The Marketing Mix form the framework of most marketing plans.

___________9. The marketing mix is an important model to help you create the right

marketing strategy.

___________10. To ensure the quality of the products and forecast the best ways to

improve the products in the future, marketing mix may not be considered.
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